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IVR and Marketing

Most print ads you see in magazines have their website listed for people to find a local place to buy. But many people do not take the time to go online to find where to buy. The best way to help people find where to buy is to offer the consumer the ability to search on the web or with their phone. You can automate the process with an IVR 800 Number Locator.

The IVR 800 Number Locator is setup using the same database as the web locator so you get the same results as you would on the website. It’s automated so it costs much less than a live attendant and is available 24 hours a day.

Listen to these examples and you will see that each one has their own unique style and flow. They also capture information about where the caller got the phone number. Monitoring this lead source along with the detailed stats that are included with the phone locator will give valuable feedback to your marketing team.

Give these numbers a call and listen to how each one is a little bit different.

Hancock Fabrics, Inc. is a retail and wholesale merchant of fabric and related home sewing and decorating accessories. The Company operates over 450 retail stores in 42 states. This is a good example of including an option for spanish and english store locator services and uses Text to Speech (TTS) technology for store information.

Call 877-Hancock

Davidoff wanted a unique European sound for their voice talent. We provide not only the main prompts but also had the talent record each of the store locations to give the consumer a very professional experience. They collect survey information and also will direct connect the consumer to the store of their choice.

Call 800-213-2340

Leatherman Tool Group, Inc. is the inventor and world’s leading manufacturer of compact multi-purpose tools. The company has sold more than 30 million of its versatile tools since its inception in 1983. These locations are also professionally recorded and the system allows consumers to leave a voice mail in regards to where they heard about the Leatherman Tool. They also give a little sales pitch to the consumer prior to allowing them to find where to buy.

Call 800-438-2800

Making it easy to find where to buy with the phone and web will increase your advertising return on investment.

About Where2GetIt:
Since 1997 Where2GetIt has helped customers locate products and services, online and locally. The company offers comprehensive Web-based product locators for manufacturers, both online and locally, as well as Web- and mobile-based business locators for, retail stores, restaurants and agencies. Where2GetIt serves more than 550 brands worldwide. Headquartered in Anaheim, Calif., the company also has offices in the greater Chicago area. For more information, visit www.where2getit.com



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